Pricing and competition in mobile app markets

Ning Yao Pai*, Yung-Ming Li

*Corresponding author for this work

研究成果: Conference contribution

1 引文 斯高帕斯(Scopus)

摘要

With the fast growth in smart phones, tablets and apps markets, the competition is increasing between market platform such as Android and iOS. And the growth numbers of apps available and downloaded, the competition between app market platforms are also very intensive. The economic behaviours of participants are determined by market factors, such as the effects of the number of apps available in the market and the number of users purchasing mobile platform devices and download apps. In this research, we analyse the pricing issues (subscription fee and revenue sharing ratio) in apps market under the scenarios of monopolistic and duopolistic apps markets.

原文English
主出版物標題ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications
編輯Andreas Holzinger, Marten van Sinderen, Peter Dolog, Mohammad S. Obaidat
發行者SciTePress
頁面261-266
頁數6
ISBN(電子)9789897580437
DOIs
出版狀態Published - 1 一月 2014
事件11th International Conference on e-Business, ICE-B 2014 - Part of 11th International Joint Conference on e-Business and Telecommunications, ICETE 2014 - Vienna, Austria
持續時間: 28 八月 201430 八月 2014

出版系列

名字ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications

Conference

Conference11th International Conference on e-Business, ICE-B 2014 - Part of 11th International Joint Conference on e-Business and Telecommunications, ICETE 2014
國家Austria
城市Vienna
期間28/08/1430/08/14

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  • 引用此

    Pai, N. Y., & Li, Y-M. (2014). Pricing and competition in mobile app markets. 於 A. Holzinger, M. van Sinderen, P. Dolog, & M. S. Obaidat (編輯), ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications (頁 261-266). (ICE-B 2014 - Proceedings of the 11th International Conference on e-Business, Part of ICETE 2014 - 11th International Joint Conference on e-Business and Telecommunications). SciTePress. https://doi.org/10.5220/0005056802610266