Modeling self-perception agents in an opinion dynamics propagation society

Sheng Wen Wang, Chuen-Tsai Sun, Chung Yuan Huang*

*Corresponding author for this work

Research output: Contribution to journalArticle

16 Scopus citations

Abstract

In previous continuous opinion dynamics models based on bounded confidence assumptions, individuals can only influence each other’s opinions when those opinions are sufficiently close; subsequently, agents construct their self-opinions using opinions collected from other agents. All of these models lack the element of an agent’s inner self-attitude. In this paper we describe our proposal for a self-perception model in which agents are aware of differences between their attitudes and expressed opinions on specific issues. Our agents are based on a mix of self-perception and cognitive dissonance theory that allows them to self-adjust discomfort caused by inconsistencies between inner attitudes and expressed opinions. Results from a series of simulation experiments indicate that our model captures the gap between inner attitude and external opinion in explaining the private acceptance/public conformity phenomenon. We conclude with a demonstration of how our proposed model can be used in sociological studies of pluralistic ignorance.

Original languageEnglish
Pages (from-to)238-248
Number of pages11
JournalSIMULATION
Volume90
Issue number3
DOIs
StatePublished - 1 Jan 2014

Keywords

  • cognitive dissonance theory
  • multi-agent-based simulation
  • opinion dynamics
  • private acceptance
  • public compliance
  • Self-perception
  • theory of reasoned action

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