Mobile sharing platform operation model and system dynamic analysis: Uber and Taiwan taxi as examples

Ting Kai Hwang, Bih Huang Jin*, Yung-Ming Li, Shin Jui Lee

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

3 Scopus citations

Abstract

It is inevitable that the appearance of sharing industry will impact the traditional industries. In Taiwan, Taiwan Taxi Company should have been significantly affected, but not necessarily, and now even reversed. This study found that the traditional taxi industry customers will not totally switch to new platform. The study deconstructed the relationships of two sides between Uber and Taiwan Taxi two platform services. And the following questions are explored, including (a) What are the factors that service demand side (passengers) choose Uber or Taiwan Taxi? (b) What are the factors that service provider (driver) choose Uber or Taiwan Taxi? What is the difference between the two platforms offering the service to the driver? (c) What are the reasons that Uber and Taiwan Taxi have been expanding in 2013–2017? Whether the new Uber business model can survive in the Taiwan taxi market.

Original languageEnglish
Title of host publicationTrends and Advances in Information Systems and Technologies
EditorsAlvaro Rocha, Luis Paulo Reis, Sandra Costanzo, Hojjat Adeli
PublisherSpringer Verlag
Pages978-988
Number of pages11
ISBN (Print)9783319777023
DOIs
StatePublished - 1 Jan 2018
Event6th World Conference on Information Systems and Technologies, WorldCIST 2018 - Naples, Italy
Duration: 27 Mar 201829 Mar 2018

Publication series

NameAdvances in Intelligent Systems and Computing
Volume745
ISSN (Print)2194-5357

Conference

Conference6th World Conference on Information Systems and Technologies, WorldCIST 2018
CountryItaly
CityNaples
Period27/03/1829/03/18

Keywords

  • Business model
  • Causal cycle diagram
  • System dynamics
  • Taiwan Taxi
  • Uber

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