Dynamic smart retailing innovation from an evolutionary perspective

Keng Hua Chuang, Hsin Ning Su, Yun Wei Hung, Hsin Lun Chiang

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Technological advancement allows transforming conventional retailing into smart retailing to improve business development. The objective of this research is to analyze technological trajectory of retailing which gradually become smart after the maturity of IOT or AI. To understand such smart revolution underpinned by technological innovation. This study utilizes patent analysis together with social network analysis to depict the trajectory of smart retailing related technology. It is found that US and Japan are two most important countries and IBM, Microsoft, Sony are three most important companies which play critical roles in global smart retailing industry.

Original languageEnglish
Title of host publicationProceedings of 2019 the 3rd International Conference on E-Society, E-Education and E-Technology, ICSET 2019
PublisherAssociation for Computing Machinery
Pages53-58
Number of pages6
ISBN (Electronic)9781450372305
DOIs
StatePublished - 15 Aug 2019
Event3rd International Conference on E-Society, E-Education and E-Technology, ICSET 2019 - Taipei, Taiwan
Duration: 15 Aug 201917 Aug 2019

Publication series

NameACM International Conference Proceeding Series

Conference

Conference3rd International Conference on E-Society, E-Education and E-Technology, ICSET 2019
CountryTaiwan
CityTaipei
Period15/08/1917/08/19

Keywords

  • Patent
  • Smart Retailing
  • Social Network Analysis

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