Combined DEMATEL techniques with novel MCDM for the organic light emitting diode technology selection

Yung Chi Shen*, Tr Lin, Gwo Hshiung Tzeng

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

93 Scopus citations


This research aims to propose a hybrid process concerning the economic and industrial prospects along with critical technology streams toward a more effective selection on new technology. The integration of fuzzy Delphi method, the Decision Making Trial and Evaluation Laboratory (DEMATEL) technique, and the analytic network process (ANP) is employed to construct a technology selection model regarding the economic and industrial prospects. On the other hand, the patent co-citation approach (PCA) is applied to objectively draw key technology fields as technology alternatives for the technology selection model from patent data. The emerging organic light emitting diode (OLED) display technology is used as a case in order to verify the applicability of proposed a novel hybrid MCDM method for the best technology selection. The result of this hybrid process can help top managers of technology-based companies or policy makers of governments to more objectively and effectively determine future research and development direction.

Original languageEnglish
Pages (from-to)1468-1481
Number of pages14
JournalExpert Systems with Applications
Issue number3
StatePublished - 1 Mar 2011


  • Analytic network process (ANP)
  • Fuzzy Delphi method
  • Multiple criteria decision making (MCDM)
  • Organic light emitting diode (OLED)
  • Patent co-citation (PCA)
  • Technology selection

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