Projects per year
Organization profile
organization profile
Institute of Communication Studies takes communication technologies and new media-related research as the core. We highly focus on the combination of humanities and social sciences, human-computer interaction / HCI and management science field for cultivating new media communication expertise with scientific perspective and humanistic literacy. We value the application of theories in class while enhancing the interplay between theories and practices. Further, we not only emphasize students’ proficiency in logical thinking but the ability to form consciousness toward issues and figure out solutions. Finally, we encourage graduate students to actively publish academic theses in off-campus conferences to boost our reputation and strengthen the effect of learning.
The goal of this institute is to equip students with research and analysis abilities so that they can grasp the complex relations among technology, communication, and society as well as the interactive development. Combining NCTU’s characteristic specialty, the primary objectives of this institute are new media and marketing communication and related research of new-media-technological-integration. We highly focus on humanities, user experience design and insight to society and we aim at cultivating professions with innovative ability and humanistic literacy.
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Network
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Projects
Investigating How Empathy Influences Message Communication And Human-robot Interactions From Psychological And Neuroscientific Perspectives
1/08/20 → 31/07/21
Project: Government Ministry › Ministry of Science and Technology
Shopping Channels(Shopping Websites), Brand Personality, And Consumers' Personality
1/08/20 → 31/07/21
Project: Government Ministry › Ministry of Science and Technology
Food Sciences In Entertainment Media: A Case Study Of Dietary Therapy Of Chinese Medicine In Drama
1/08/19 → 31/12/20
Project: Government Ministry › Ministry of Science and Technology
Research Output
Continuities and changes of media construction of citizenship rights in China: the case of thePeople's Daily, 1978-2012
Liu, S. N. & Chang, T-K., 2 Sep 2020, In : Asian Journal of Communication. 30, 5, p. 343-362 20 p.Research output: Contribution to journal › Article
Fear appeals, information processing, and behavioral intentions toward climate change
Li, S-C. & Huang, L-M. S., 3 Jul 2020, In : Asian Journal of Communication. 30, 3-4, p. 242-260 19 p.Research output: Contribution to journal › Article
How Does Gender Stereotype Affect the Memory of Advertisements? A Behavioral and Electroencephalography Study
Lo, S-Y., King, J. T. & Lin, C. T., 14 Jul 2020, In : Frontiers in Psychology. 11, 16 p., 1580.Research output: Contribution to journal › Article
Open Access
Prizes
2nd place winner in CTEC Division faculty paper competition, AEJMC Annual Conference
Wu, Tai-Yee (Recipient), 2018
Prize: Honorary award
Best Paper Award, Conference of Chinese Communication Society
Huang, Huiping (Recipient), 2003
Prize: Honorary award
Excellent Teaching Award, National Taiwan Normal University
Huang, Huiping (Recipient), 2010
Prize: Honorary award